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OUR STORY

IN JALISCO, MEXICO…

…we first saw tequila drinkers pause between sips to appreciate the depth of flavour — as the locals have been doing for centuries. 

A mark of respect for the quality of the tequila — at odds with the shot culture we knew from bars back home. We were converted immediately.

It was an experience we didn’t want to leave behind. It inspired us to bring premium tequila home to the UK and to create a new appreciation for this often-overlooked spirit.

STEEPED IN TRADITION

THE JOURNEY…

Finding the right distillery to work with took time — testing flavours, discussing techniques and sharing our vision. Just outside the town of Tequila itself, we finally found a partner with the skill and ambition to bring our unique flavoured tequila to life.

The result — HACIEN. Named for the haciendas of Jalisco where it’s sourced and bottled. Distilled from 100% blue agave, resulting in a natural sweetness. Smooth and subtle, yet full of distinctive flavour.

TRUE TEQUILA TASTE

OVER TO YOU…

HACIEN is presented in three varieties — aromatic Blanco, barrel-aged Añejo Cristalino, and our signature bottle, a lightly infused Pineapple Blanco.

Sipped straight, on the rocks or crafted into a cocktail, spending time with HACIEN is about exploration — of flavour, of texture, of tradition. Whether you’re at the beach, in the club or relaxing at home, it’s an experience to be savoured.

Man drinking tequila in agave fields

Who we are?

Our Team

Seb Francis

Co-Founder

On a mission to bring a more accessible and authentic premium tequila experience to the UK market.

Seb Francis

Jordan Myers

Co-founder

Once a big tequila sceptic - until he discovered a more authentic experience on a visit to Mexico.

Jordan Myers

Ashley Mitchell

Business Development Manager

Knows his way around the bar - in the best way possible - with 15 years of hospitality experience.

Ashley Mitchell

CHRIS DELANEY

BUSINESS DEVELOPMENT MANAGER

Has a strong background in the hospitality industry, managing multiple venues across the UK, and curating numerous cocktail menus.

CHRIS DELANEY

Henry Vaughan

Mixologist

If he's not inventing new HACIEN cocktails he's inspiring our partners through product training.

Henry Vaughan

Mike Davis

Marketing

Brings extensive knowledge of the food and beverage market to our brand strategy and partnerships.

Mike Davis
WHY TEQUILA?

Travelling through Mexico and discovering how tequila was meant to be enjoyed changed our whole perception of the spirit.

We want to take our customers on the same journey — discovering the leap in quality that the authentic version offers, and appreciating its history and heritage. To us, HACIEN is more than just a label.

It’s a manifesto to revolutionise how this classic spirit is served and enjoyed. And it’s an open invitation to rediscover your relationship with tequila.

Tequila product shot